Tom Bollich, CTO of MadHive, says OTT advertising needs a rethink. Could blockchain technology be the solution?
Technology manager for the YouTube Spaces in EMEA, Chris Lock gives us a tour of Google’s versatile new incubator for online talent.
The great benefit of targeted advertising is the ability to offer the viewer something that is going to be attuned to his or her interests. Cloud-based technologies are enabling better …
Cloud is becoming a viable and reliable path for live broadcast.
Video compression can be complex, but it doesn’t have to be complicated. We step back to get an overview of the most essential element in digital video distribution.
J-Stream used AWS Elemental MediaTailor to create a server side ad insertion workflow for a live stream during the Augusta Golf Tournament.
Frankly Media is using AWS Elemental to create an entire channel management system in the cloud.
Friend MTS is using AWS cloud services not only to identify pirated content, but also to track down the subscribers responsible.
Arqiva is turning to the cloud to offer new services for a multi-platform, multi-device world.
OTT video is becoming an increasingly viable mode of content delivery, allowing niche players from regional broadcasters to businesses to deliver content in a more targeted way.