Net Insight and Globecast power Premier Padel’s global expansion

Net Insight and Globecast are providing Premier Padel with a cutting-edge IP and cloud-based distribution solution
Premier Padel is the fastest-growing sport in the world with over 25 million active players across 110 countries. To support this expansion, Globecast has integrated Net Insight’s Nimbra Edge into its service offering, enabling this tour to transition entirely from traditional satellite distribution to an IP-based model.
This shift is designed to enhance flexibility, reliability and scalability for Premier Padel. By leveraging IP and cloud technology, this tour can streamline operations, reduce costs and increase efficiency. Overall, this technology ensures low-latency coverage across multiple platforms and markets.
This collaboration underscores Net Insight’s commitment to driving the future of live sports contribution and distribution. The company hopes to empower sports organisations to enhance fan engagement through IP and cloud-based technology.
Crister Fritzson, CEO of Net Insight, commented on the system’s capability, saying, “Nimbra Edge’s ability to leverage IP and cloud transport ensures a high-quality and efficient media workflow, helping Premier Padel extend its global reach with a future-proof solution.”
The digital development manager at Globecast, Steve MacMurray, also highlighted the positive effects of this partnership. “We deliver a cutting-edge solution for Premier Padel together with Net Insight, increasing the number of streams carried, which translates to greater audience engagement potential, and an expanded number of events covered,” commented MacMurray.
If you’re heading to the NAB Show 2025, visit Net Insight’s booth W1425 and Globecast’s booth W2559.
For more information about Net Insight and Globecast, visit netinsight.net and globecast.com